Malaysia Airlines (MAS) will fly direct on the Kuala Lumpur-Tawau-Kuala Lumpur route from Jan 1, 2009.

In a statement here Friday, MAS said it would offer an all-inclusive fare from RM99 one-way to celebrate the launch of the new service.

It said the offer was available exclusively on and tickets would be on sale from now until Dec 21, 2008 for travel from Jan 1, 2009 until Feb 28, 2009.

Senior general manager (sales), Datuk Bernard Francis, said the non-stop service aimed to provide better connectivity between Peninsular Malaysia and Sabah as well as enhance international and domestic tourist arrivals in the east coast of Sabah.

“We are committed to Sabah and will continue to work closely with the state government and its agencies especially the tourism bodies like Sabah Tourism to further boost trade and stimulate the growth of the travelling market,” he said.

Tawau offers eco-tourist spots like the 28,000-hectare Tawau Hills Park, the 438 sq km Danum Valley Conservation Area as well as the divers’ paradises like Sipadan Island, Mabul Island and Mataking Besar Island.

Apart from this new direct service, MAS also flies to Kota Kinabalu, Sandakan and Labuan in Sabah, and Kuching, Sibu, Miri and Bintulu in Sarawak.

Its subsidiary, MASwings, serves destinations like Lahat Datu and Kudat in Sabah, as well as Mulu, Limbang, Bario, Bakelalan in Sarawak.